Photo + Film · Hawaii · 2026
A proposal from REM Studios — Hawaii-based photo and film, put together with Momday's brand in mind.
Momday isn’t a wellness brand, it’s a performance brand. That difference matters. The strength here isn’t about aesthetics or chasing some finish line, it’s practical, functional, and built to last. It’s for carrying babies, managing recovery, and still showing up every day.
From a visual side, it feels like there are two clear lanes.
The campaign work is raw and in the moment. Motion blur that actually feels intentional, hard directional light, sweat, mid-action crops, slightly unconventional framing. People in it, not posing for it. It should feel like effort, or the moments right after it. Rich contrast, deeper tones, cinematic color.
Then the ecommerce side is softer, but still really considered. Diffused natural light, warmer neutrals, longer lines, natural movement. Real body states too, pregnancy, compression, recovery. Nothing over-retouched, nothing too perfect.
Across both, the thread is authenticity over polish. Real people, different body types, real environments. Gyms, streets, outdoors, places that feel lived in. Nothing overly staged or overly clean.
That kind of world is something we’re very comfortable in, and honestly, Hawaii fits it really well.
Visual Reference
These are Momday's own visual references. This is the world we're working in.
Campaign Photography
Ecommerce · Lifestyle + Product
Movement
Intentional blur. Mid-action. Real effort, not performance.
Light
Hard, directional campaign light. Soft, diffused daylight for ecommerce.
Bodies
Pregnant, postpartum, active. Diverse. Never posed or over-retouched.
Framing
Close crops, low angles, partial bodies. Inside the moment, not outside it.
Photo-led, with film and social content available as part of the package.
Natural light, real movement, and honest framing. We shoot with intention — bodies mid-motion, light that sculpts rather than flatters, angles that feel present. Everything is edited to sit within Momday's visual world and ready to use across your website, app, and campaigns.
Clean, consistent imagery for product pages and your app. Warm skin tones, natural movement, and tones that sit within Momday's palette — built to work cohesively across your ecommerce environment.
A short cinematic piece shot alongside the photo session. Motion-led, music-scored, and graded to match your campaign imagery. Delivered as a 60–90 sec cut plus social versions for Reels and TikTok.
Vertical photo and video content made for TikTok, Reels, and Stories. Shot with your audience in mind and ready to post without additional editing on your end.
We'd love to start small and build from there.
A relaxed, low-commitment session so we can both get a feel for how we work together and what's possible in Hawaii before committing to anything ongoing.
It gives you a chance to see how we shoot and how the images feel before any longer commitment. We think the work speaks for itself — and we'd rather earn your trust than ask for it upfront.
Get in TouchPilot fee of $500 credited in full toward your first retainer month.
We have a relaxed conversation about what you're looking for — your content needs, timelines, and what a shoot in Hawaii could look like for Momday.
We put together a simple brief that maps to your brand guidelines — locations, shot types, colour direction, and anything specific you need covered.
We keep things calm and focused on set. Our approach is relaxed and observational — we find the real moments rather than directing everything to within an inch of its life.
Everything lands in a private gallery within 2–3 weeks, fully edited and in all the formats you need — ready to use straight away.
If any of this feels like a good fit, we'd genuinely love to have a conversation. No pressure — just a chance to talk through what you need and see if we're the right team for it.
REM Studios · Maui, Hawaii
Get in Touch View Our Work